
​STUDIO BY DESIGN®
A professional planning seminar for dance studio owners
​Design the studio. Strengthen the program. Grow the business.
What It Is
Studio By Design® is a three-hour professional planning seminar for dance studio owners and directors. The seminar brings together practical studio planning, student retention, curriculum and performance development, faculty organization, parent communication, and new opportunities through American Sport Dance Games®.
Who It Is For
Studio By Design® is designed for:
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Dance studio owners and directors
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New or growing studio owners
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Faculty leaders and program coordinators
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Studios seeking stronger student retention
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Studios that want clearer systems, curriculum, and parent communication
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What You Will Learn
1. Studio Planning
Identify the areas of your studio that need clearer structure, stronger organization, and better long-term planning.
2. Student Retention
Learn how curriculum, performances, parent communication, and the overall studio experience work together to encourage students to return.​
3. Curriculum and Performances
Connect classroom instruction to purposeful performance opportunities that support student progress and studio goals.​
4. Faculty Development
Create clearer expectations for faculty, strengthen communication, and help teachers understand their role in student and studio success.​
5. Parent Communication
Develop professional, consistent communication that helps families understand your programs, expectations, and educational value.​
6. American Sport Dance Games®
Learn how American Sport Dance Games® offers studios a new student achievement and event opportunity through the American Association of Dance Instructors®.
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3-Hour Seminar Schedule
Part 1: Studio Planning
Identify the areas of your studio that need clearer organization, stronger systems, and renewed direction.
Part 2: Student Retention
Examine the studio experience from the student and parent perspective and identify practical ways to encourage continued enrollment.​
Part 3: Curriculum and Performance Planning
Connect curriculum, classroom goals, and performances so students can demonstrate meaningful progress.
Part 4: Faculty Development
Create clearer faculty expectations and improve communication, consistency, and accountability.
Part 5: Parent Communication
Strengthen how your studio explains its programs, educational value, policies, and expectations to families.
Part 6: Studio Growth Opportunities
Explore practical ways to improve current programs, introduce new services, and strengthen the studio’s professional identity.​
Part 7: American Sport Dance Games®
Learn how American Sport Dance Games® provides a new student achievement and event opportunity through AADI membership.
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Seminar and Hosting Information
Attendee Fee: $147 per person.
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Dance studios that can accommodate approximately 12–15 visiting attendees, in addition to their current faculty, may apply to host a Studio By Design® seminar.Host studios receive a commission based on the number of registered visiting attendees. Current faculty members listed on the host studio’s website are not included when calculating the commission.